American Dairy Association North East’s annual report – Selling More Dairy – Reputation through Relationships – is now available online here, or can be found by clicking on “Annual Reports” under the “About Us” section of AmericanDairy.com.
“Building relationships are long-term investments in dairy checkoff, and this annual report is real reflection of that,” said ADA North East CEO John Chrisman. “By maximizing dairy’s opportunities through our relationships and partnerships in retail, schools, consumer outreach, and all across the supply chain, we continue to grow trust and sales in the safe, nutritious product the nearly 9,000 dairy farmers are producing in our region.”
Included in the report are messages from Chrisman and the 2022 dairy farmer president of ADA North East, Audrey Donahoe of Clayville, N.Y., and Pennsylvania Dairy Promotion Program chair Jeff Raney of Adamsville, Pa.
The report also details the association’s programs related to retail, youth educational programs in schools, consumer education and media outreach, farmer advocacy, hunger relief collaborations, environmental partnerships, dairy ambassador and princess programs, and national partnerships.
“Look for the testimonials from many of our partners throughout the report, that show our relationships are as valuable to them as they are to us,” added Chrisman.
Financial records are also included to outline the income and expenses of dairy farmer checkoff investments.
About American Dairy Association North East
American Dairy Association North East (ADA North East) is the dairy farmer-funded organization funded by participating dairy farmer’s checkoff investment to build demand and sales for milk and dairy foods throughout the local region. Representing nearly 9,000 dairy farm families in Delaware, Maryland, New Jersey, New York, Pennsylvania and northern Virginia, ADA North East develops and implements local programs to drive milk and dairy sales at retail outlets and in schools. The organization also conducts consumer education about dairy through events, traditional and social media, and in collaboration with health professionals through National Dairy Council®. ADA North East works closely with Dairy Management Inc.™, the national dairy checkoff organization, to support nutrition research, national partnerships and developing export markets for dairy to bring a fully integrated promotion program to the region. For more information, visit www.AmericanDairy.com, or call 315.472.9143.
–American Dairy Association North East