Economist Shamubeel Eaqub emphasizes the growing challenge of staffing in dairy farming, urging the sector to create better work environments to attract and retain talent.
Navigating Future Challenges in Dairy Farming: Strategies for Attracting and Retaining Top Talent
Navigating Future Challenges in Dairy Farming: Strategies for Attracting and Retaining Top Talent

Economist Shamubeel Eaqub emphasizes the growing challenge of staffing in dairy farming, urging the sector to create better work environments to attract and retain talent.

At the recent People Expo, economist Shamubeel Eaqub emphasized a confronting reality to dairy farmers and industry professionals: finding staff for dairy farming is only going to get harder. This stark message underscores the urgent need for the sector to prioritize creating appealing work environments to attract and retain the necessary workforce.

Understanding the Challenge

The dairy sector’s current predicament stems from an acute shortage of approximately 24,000 employees, representing 0.6% of the working population. Despite the inherent challenges of dairy farming, the focus shifts towards ensuring that every employee feels valued and motivated to contribute to the industry’s success. Research conducted by DairyNZ and other organizations highlights several critical factors for attracting great employees, including competitive remuneration, flexible working hours, effective management, and a supportive workplace culture.

Strategies for Success

Successful dairy farming hinges on more than just the number of cows; it’s about the people who manage and work on the farms. Employers are urged to adopt practices that center around the well-being and aspirations of their employees. This includes not only fair compensation but also creating opportunities for personal and professional growth, providing a safe and inclusive working environment, and recognizing the importance of good leadership.

The path ahead for New Zealand’s dairy sector will undoubtedly highlight the significance of its workforce. In adapting to these challenges, the sector can ensure its resilience and continued contribution to the national economy, reinforcing the notion that the strength of dairy farming lies in its people.

 

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