ADC emphasized that dairy products include key nutrients that health officials have identified as under-consumed based on current low-fat dietary recommendations.

“To call the front-of-label rating box “nutrition information” is a misnomer,” ADC stated in its official comment, signed by chief executive officer Laurie Fischer. “The most nutrient dense natural foods that are high in nutrients of public health concern are also above the thresholds being set for saturated fat and sodium. For example, most natural and minimally processed dairy foods, as well as all natural meats and other animal-derived products, would not be permitted to make a healthy claim or use the healthy label under the rule FDA is finalizing. This is a travesty to Making America Healthy Again.”

The organization contended that the proposed front-of-label box contains “no nutrition information,” making it confusing to consumers and directing them away from the full nutrition information on the back of a food product’s packaging.