
Record Schedule Prices, Up $100/Head for Calves, Signal a Major Reversal in the Tight-Margin Friesian Bull Sector.
The Friesian bull market is experiencing a significant boom this spring, driven primarily by strong overseas demand that has successfully countered local cost increases. The market has been on a “rollercoaster” in recent years, oscillating from high volume and weak overseas demand that depressed prices, to a subsequent deficit of older cattle. This year, however, high international demand has pushed schedule prices to record levels, creating a crucial flow-on effect that benefits producers across all stages of the supply chain, from feeder calves to finished bulls heading for processing.
The bullish momentum is most evident at the feeder calf level, with the spring sales season wrapping up with record prices in most saleyards. Values for calves were generally up $80-$100 per head compared to the previous year. Early spring Friesian bull calves in the North Island hit highs of $245-$350 per head, with the most recent top prices for later calves sitting at $150-$250. To illustrate the price surge, the late calf top range this year is equivalent to the peak prices achieved by early spring bulls in 2024.
Moving up the supply chain, the demand for 100kg contracts for black and white bull calves is currently experiencing some initial hesitancy. This slowdown in early demand is attributed to a dry winter and spring in regions like Hawke’s Bay, which has limited crucial grass growth. Despite this, the security offered by these contracts—guaranteeing volume, type, and timing—has led some farmers to sign contracts around the mid $700s. The final value of these contracts, however, will be closely watched as the extra volume of calves reared this year may soon impact the required payment.
The market for yearling Friesian bulls is showing mixed activity, with sales in the North Island described as slower, yet balanced by a significant volume of bulls being transported from the South Island. This inter-island trade is driven by better pricing in the North Island, where the recent AgriHQ Insight report averaged $5.10/kg for 350kg lines and $5.35/kg for 280kg, compared to the South Island’s $4.70/kg for 300kg. While a lack of grass growth is limiting full demand for yearlings, the feasibility of absorbing transport costs to achieve better returns confirms the regional pricing disparity.
The cycle culminates with finished Friesian bulls, where high overseas demand is allowing farmers to reap the greatest rewards. North Island schedules are commanding peak returns of $8.70-$9.20/kg, while the South Island is seeing $8.00-$8.60/kg. These figures represent a substantial lift over the previous year’s prices of $7.10/kg and $6.45/kg, respectively. This environment of record schedule pricing is vital, as it allows bull finishers to make positive margins, reinforcing a flow-on effect that sustains the current high-demand environment for all sizes of Friesian bulls.
Source: Read the full market analysis by Suz Bremner in Farmers Weekly New Zealand.
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