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The Goodness Chocolate Flavoured Milk also contains 25% less sugar than regular chocolate milk, reflecting the wider trend towards lower sugar and better-for-you products.
The new milk is available as both a single portion 300ml size and a share/family sized 1.5L bottle.
Lion Dairy & Drinks Marketing and Innovation Director Darryn Wallace said it was an exciting addition.
“Our vision is to deliver sustainable, enjoyable nutrition to help people live well, and to offer consumers a wide range of delicious and nutritious products to suit their taste,” Mr Wallace said.
Both pack sizes are available now in Coles stores across VIC, NSW and ACT as well as select leading retailers.