This knowledge is the image of God Danone’s commitment and closeness to family and patients to answer about innovation to consumer needs and new trends in healthy and sustainable eating. Danon’s business has been based on culture since its inception Twin Project, an innovative idea that supports success and social progress. This is a twofold commitment Society has indulged in always maintaining a way of doing things from a social and environmental perspective that is recognized in today’s society, for centuries. actively Marian and their nearness would consume them.
For the preparation of this year’s order, the monitor used a larger sample group which, in the case of consumers, went from a sample of 5,000 to one. 8,000 respondents. In the MERCO Company Ranking, consumers evaluate companies they care about for the company’s ethical responsibility, its values and principles. How to transfer this view to their main orders and areas of activity. Together with Danone, the only company in the food sector in this chapter 3 we find Grupo Social Semel in first place and IKEA in third place.
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Even this year Danone improved three positions compared to 2022 in the general ranking of the 100 best companies and is now 25th – ord. of the sum of 629, which in the whole process–which also assumes the recognition of the public and the user of the common participants monitor the principles and values of Danone, and its work to contribute to a healthy and sustainable diet. Among the group respondents were, for example, managers, communication directors and opinion leaders, journalists, government members, professors, financial analysts, social media managers, union representatives, NGOs and Consumer Associations.