The nutraceutical company believes that protein, gut wellness, specialised supplements and healthy ageing will take the spotlight in 2025, while companies will place a strong focus on sustainability.
Protein and prebiotics specialist FrieslandCampina Ingredients has outlined its top functional food trends of 2025 in a new report.
Drawing on consumer research, the company covers the five trends that it believes will shape the food, beverage and supplement industries in 2025.
It has highlighted:
“Armed with personalised health data and the endless possibilities of AI, people are feeling more empowered to take control of their well-being. Add to this the pressures of an increasingly cost- and eco-conscious world, and we’re seeing that 2025’s trends highlight a growing need for brands to provide tailored, multifunctional solutions that excel on quality, value and sustainability.”
“As trends continue to evolve, our team of experts in performance, active, and medical nutrition, along with our innovative protein and prebiotic solutions, are here to help brands stay ahead of the curve and prepare for the future of nutrition.”
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