After seeing success in other global regions, the cheese giant lauds Canada’s newly introduced grocery Code
The grocery landscape is changing across North America. Looking at Canada specifically, we recently learned about an impactful ruling. Lactalis Canada is one operator in support of the Federal-Provincial and Territorial Ministers of Agriculture’s announcement on the implementation of a Grocery Code of Conduct in Canada.
“A Grocery Code of Conduct is good for business, everyone’s business—for suppliers and retailers, but ultimately it is good for Canadian consumers,” said Mark Taylor, President and Chief Executive Officer. “Having experienced first-hand the benefits of a Grocery Code in the U.K. and now as an active participant in the development of Canada’s industry-led Grocery Code of Conduct, we must recognize this is a significant milestone as we strive to create an even stronger, more resilient, and sustainable grocery supply chain for Canadians.”
According to a press release, Lactalis Canada has proactively identified internal opportunities tailored to working in a Code environment and collaborating with its retail customers to build joint solutions within the spirit and principles of the Grocery Code of Conduct. This will ultimately benefit the consumer, particularly with the rise of food insecurity in Canada.
“In advance of the Grocery Code of Conduct implementation, we have trained nearly 200 people, run regular briefings to help our teams understand the Code and built guideline protocols to support our customer-facing teams as they navigate our important customer relationships within this new framework,” said Taylor. “To be ready to be compliant, we understand by June 2025, we need to act now, and have brought a compliance team together to support the process.”
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