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Shoppers are continuing to switch from branded to supermarket own-label dairy products to cut costs as milk prices rose year-on-year, dairy giant Arla Foods revealed.
The company said the first half of 2023 has been dominated by inflationary pressure, leading it to cut its sales forecast for the full year.
But it said it managed to grow its revenues compared with the same period last year despite seeing a decline in the number of sales.
As anticipated, the market conditions put our branded products under pressure
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