A new product which required 18 months of R&D and an investment of €10 million in a new packaging line within the Yoplait factory in Le Mans , in charge of the production of this pour-over yogurt. 
Yoplait invests €10 million to produce its brick yogurts in Le Mans
Yoplait will produce its new brick yogurt in Le Mans. © Yoplait

The dairy products brand of the Sodiaal cooperative is launching a range of yogurt brewed in bricks next January. A new product which required 18 months of R&D and an investment of €10 million in a new packaging line within the Yoplait factory in Le Mans , in charge of the production of this pour-over yogurt. A sum included in a total budget of €28 million injected this year into the three industrial sites of the little flower brand, located in Vienne (38), Monéteau (89) and Le Mans.

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